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Reddit’s deal with OpenAI will plug its posts into ‘ChatGPT and new products’

The Reddit logo over an orange and black background
Illustration by Alex Castro / The Verge

OpenAI has signed a deal for access to real-time content from Reddit’s data API, which means it can surface discussions from the site within ChatGPT and other new products. It’s an agreement similar to the one Reddit signed with Google earlier this year that was reportedly worth $60 million.

The deal will also “enable Reddit to bring new AI-powered features to Redditors and mods” and use OpenAI’s large language models to build applications. OpenAI has also signed up to become an advertising partner on Reddit.

Redditors have been vocal about how Reddit’s executives manage the platform before, and it remains to be seen how they’ll react to this announcement. More than 7,000 subreddits went dark in June 2023 after users protested Reddit’s…

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